About Ruby Rise Collective
Ruby Rise Collective was built around one simple idea:
The best work happens when you bring the right experts together for the right project.
With over 20 years working across media, events, and brand strategy, I built a network of top-tier producers, editors, writers, marketers, and event strategists. Instead of building a traditional agency with fixed overhead, I created a flexible consulting model.
I lead each engagement personally — shaping the strategy, managing the client relationship, and assembling a custom team based on your specific needs.
Our Approach
Clarity
Credibility
Revenue Alignment
I’m Alison Rubino
Built on experience. Powered by relationships.
I’m Alison Rubino, founder of Ruby Rise Collective. For more than 20 years, I’ve helped organizations turn events, media & partnerships into revenue. My career spans 10+ media companies, sponsorship sales for 100+ events & experience scaling events from zero to $10 million in sponsorship revenue.
I’ve worked across enterprise technology, startups & nonprofits, including global event programs at the Linux Foundation. Today, I support Cisco Live’s 2026 & 2027 sponsorship sales programs through George P. Johnson.
I love understanding what a business wants to accomplish, finding the right partners & building a strategy that gets results. Ruby Rise brings that experience together with a collective of talented video producers & photographers to help events grow.
Your event has more potential. Let’s build on it.
We work with the people behind conferences, trade shows, leadership dinners, roundtables & community events. Whether you’re building a sponsorship program, growing an established event or looking for fresh ways to engage your community, we help you create a clear path forward.
Our work combines sponsorship strategy, revenue audits, sales playbooks, one-on-one consulting & event video production. We sharpen your offering, strengthen your sales story & identify opportunities to give sponsors more value.
Through our creative collective, we capture sponsor interviews, activations, testimonials & live moments that become content worth sharing. Sponsors get valuable marketing assets. Your event gets greater visibility. Our creative partners get opportunities to bring their talent into the events community.
What’s next
We’re developing practical AI frameworks to make sponsorship research, planning & sales workflows more efficient. I’m also launching Big Events, Big Money, a podcast featuring the founders, marketers, partnership leaders & creators shaping the business of events.
Everything we’re building serves the same goal: Grow sponsorship revenue. Build thriving event communities. Create more opportunities together.
That’s the Ruby Rise mission.